New

Summer Collection

THIS ONE IS

Clothing with a Conscience

Free Monogram Service Available
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Original and Classic Embroideries
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Clothing can have a Conscience
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We are an ethical and sustainable men's clothing company created to stop the damage that traditional clothing brands are having on our planet. 

Our Promise

Our goal is simple: to achieve style and sustainability. Everything from our clothing to our packaging is part of an entirely transparent and traceable supply chain.

Printed Using Sustainable Energy
All of our garments are printed using Greenprinted™️ technology which is entirely non-toxic, uses 95% less water than traditional printing and powered by renewable energy.
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Make it Personal
Customise our garments by choosing one of our iconic embroidered designs or by adding your own custom monogram.
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